Coca-Cola/POWERADE
International Olympic Committee
2026 Milano-Cortina Olympic Hockey - Bottles and Bottle Holders
Overview
Spring/Summer 2025, we were awarded the contract to provide the on-ice bottle holders, bottles and portable accessory storage for the 2026 Milano-Cortina Winter Olympic and Paralympic Games.
Scope
Leverage manufacturer relationships to source top-quality, affordable products that met usage specifications.
Work with internal teams at Coca-Cola and the IOC to ensure that both brands guidelines meshed and the graphics we created met both standards and were approved for use.
Produce finished goods with zero tolerance for error and oversee shipment to clients domestic holding area.
Results
A successful internal product cycle coupled with careful logistics led to billions of quality impressions worldwide for our clients as well as seamless and error free usage of the products themselves.
